Since the beginning of the 20th century, the Principality has played a discreet but essential role in the confluence of fashion, the arts and the modern age. One of the most emblematic examples of this tradition is the encounter, one century ago, of Coco Chanel, the Ballets Russes and the artistic avant-garde.
After the aftermath of the First World War, Monaco became an artistic hot spot and popular holiday and creative destination for Europe’s greatest minds. In 1911, Serge Diaghilev set up the Ballets Russes in Monte Carlo, creating a new artistic hub.