The Green Shift Festival promotes and supports new and positive ecological narratives.
The festival is based on the concept of ecological transition and the principles of accountability and collective intelligence. For the Prince Albert II of Monaco Foundation, which launched the initiative, it is essential that citizens want to work towards a sustainable world – there is no Planet B. The project is ambitious, and seeks to: “raise awareness, train, bring people together, but also pave the way to bigger things and suggest ways to take action for all those who want to build new ecological narratives”, says Olivier Wenden, Vice-President and CEO of the Foundation. “It is high time we existed together differently; not against but with the living world”.